D.P.M. Private Investigators Manizales has the experience, resources, and qualified personnel required to gather the evidence necessary for a complete commercial performance analysis.

Evaluate the performance of your sales advisors or employees at your company’s points of sale — and even those of your competitors — through a “Mystery Shopper” approach, simulating a real customer purchase experience.

This process consists of collecting information through technical audio, video, and observational methods in order to evaluate the customer service provided by your staff, helping optimize your service model and increase the productivity of your sales force.

We assess a series of predetermined factors related to both the facilities and the personnel attending customers, including:

• Business identification and presentation
• Condition and appearance of the facilities
• Professional image of staff members
• Response speed and customer attention time
• Product knowledge and sales performance

Our investigations provide objective insights that help strengthen operational standards, customer experience, and overall commercial strategy.